Brent Baldwin

Proposal Manager, Professional Services Marketing Consultant, Writer 

My first job was an account executive and copywriter for an advertising agency, where I drove a new Chevy truck through a wall of strawbales in a low-budget commercial. I then worked for architecture and engineering firms in proposals and marketing for two decades before starting my consultancy in 2011. Since then I have helped companies win more than $700 million in work by guiding their responses to requests for proposals. Mostly I work in InDesign to create magazine-style proposals. I have a B.A. in English from Harding University and I live outside of Nashville with my wife and three children.

What’s a good client fit for me?

My ideal clients are in the architecture, engineering and construction (AEC) world or in the information technology world. I especially enjoy working with companies that want to punch above their weight and win the projects that are a stretch for them.

How we’ll work together

We’ll begin with a one-hour phone consultation (on me). Let’s talk and see if I can help. Then if all signs point to yes, I’ll need to get to know what you’re all about, what opportunity you are pursuing (as well as your understanding of it), and what you think it will take to win. Next we’ll do a thorough teardown of the request to identify the key elements. Then I’ll develop a schedule, compliance checklist, and writing plan. On most pursuits, we’ll talk daily until the day we turn it in. I work from my office in Tennessee, but I can work in your office or at a remote proposal “war room” on major pursuits.

How much will it cost?

My fee for major proposals ranges from $10K to $50K and up, depending on factors such as on-site work, graphic needs, and the amount of effort required to complete the documentation.

Next step

I’d love to get to know you better. Email me at brentbaldwin [AT] gmail.com (or text me at 6 1 5 - 4 7 7 - 8 8 7 2) and I’ll send you my booklet “Winning Proposals Start with Great Questions.” I look forward to hearing from you!